Work From Home - How to Create Blog Making Extra Money

August 30, 2008

Those who work from home making extra money often find that creating an interesting and informative blog on the internet will help to bring traffic to your web site and increase your website revenue opportunities.

Creating a blog is a common part of any work from home opportunity in making extra money. If you have not realized the commercial application of blogs, you should take the time to understand the concept of a blog and how it can be helpful to you. A blog helps to bring traffic to your site, it helps to define what your web site is all about and it helps to encourage visitors to your blog to become buyers of your products or services. You can either prepare the blog articles and post them yourself, or you can hire the work done by freelancers.

What is it?

A blog is a shortened version of ‘web log’ which originally began as a web based page where you could keep track of favorite web pages, similar to a bookmark, only on the internet so you could access it from any location where you have internet access. As the idea of a blog expanded, it became more of a personal journal which eventually expanded to become a utilized as a business blog. When you work at home, you can make good use of a business blog to let visitors know what your business is and why they should purchase your products rather than those of your competitors.

Who Reads Blogs

Blogs have become popular with search engines and with those who are looking for particular information on the internet. Blogs contain keyword rich content designed to attract visitors to the web site and provide a constant stream of targeted buyers to your web site. Those who want to know more information about a subject will be linked through the search engine results page to the work from home blog that you have created which contains much relevant and informative data. In short, many people looking for specific information will read and enjoy blogs.

Where Do You Find Content?

When you have a blog as part of your work from home activities in making extra money, you will need a constant stream of information, tips and articles to place on your blog web site. If the subject is one with which you are familiar, you may want to write the blog entries yourself. Most blog site owners, though, contract with others to prepare and post relevant content to place on the web site. This provides variety in presentation style, while maintaining the overall theme of the site. If you are providing content for a site owner on a contract basis, you have realized a great income opportunity.

Making Money With Blogs

For blog owners, the chances in making extra money with this work from home opportunity is obvious. You can incorporate a blog into your web site easily and utilize it to draw visitors and hopefully buyers to your web site. You can also create passive income opportunities by using the blog as a basis for Google AdSense. All you need to do is add a few lines of code to your blog site and you will receive the benefits of the keyword rich ads that draw others to your web site.

If you are looking to Making Extra Money with your blog, you can visit the link at Work from Home to learn how to maximize your revenues. Information about blogs and how to use them can help you effectively create an online presence that pays.

Online Surveys For Cash Money Making Secrets - How and Why You Need to Get Started

August 30, 2008

When you are getting started completing online surveys for cash, you will find it an easy way to earn an income by working online from your home. So, are there any money making secrets in making money with these online surveys?

Online surveys for cash are no money making secrets and they are in fact simple to use and easy to get started with. You don’t have to go through lengthy job interviews, preparation of resumes and other efforts to find and obtain the perfect job. You just use the internet to locate and register for the surveys and choose the ones you want to work on. Then you can complete the surveys and you will soon be earning the kind of income you desire. Further it’s not just a one time payment. As long as you continue to complete surveys, your income will continue. You can take a vacation and then go right back to your earning system with no hassles.

Finding a Place

Getting started to receive online surveys for money means finding a place to receive the surveys through the internet. It is helpful to have your computer set up where you can have some privacy and be able to focus on the work you are doing. Use an internet service provider that has fast and dependable connection speeds, unless you want to spend long periods of time waiting for the upload or download to finish. If you need to print information you will want a printer connection to your computer and a place to keep your financial records.

Finding a Supplier

Online surveys for cash are an excellent way to earn income to survive. Very little is necessary to get started in this “money making secrets” business. You just need to find a place where you can work and the equipment with which to receive the surveys. If you have a computer in your home, you have already arranged for the basics. Your next step is to find a supplier who has the listings of surveys that are available. You can check directly with the companies, or more commonly you can use a listing agency that is a clearing house for the surveys.

Getting the Job Done

When you do online surveys for cash the most important part of the process is actually completing the work that you have agreed to do. If you start a survey, you must finish it in order to get paid. Furthermore, completing the survey means that your opinion is being recorded and counted. It’s important that you complete the survey with your honest and full opinion of the product or service. Once the survey is completed, it must be submitted to the business or organization that needs the information in order to be paid.

Getting paid

The final step in completing online surveys for cash is that of payment for the work completed. Businesses pay for completion of the surveys in many different ways. Some companies pay directly to those who complete the surveys. Others pay through listing sites that serve the function of tracking and reimbursing the workers. The mode of payment is commonly cash but companies can also pay by providing discount coupons or merchandise that can be redeemed through the mail or at local merchants. Another payment method is that of points that can be used for ’shopping’ at a web site.

When you are looking for information regarding getting started in Online Surveys for Cash, the link here at Money Making Secrets is your best source for data.

How to Make Web Pages Using Professional Design Templates

August 30, 2008

Everyone is going online nowadays. You would be surprised at how numerous people are establishing their own Web pages to express opinions, promote causes or simply be present online. You may be tempted to have your own Web site as well. However, one common and significant problem would be how to do it. Creating your own Web site is a tedious task to do. You would be surprised at how much investment you would have to make for the initiative. You need to know so much more about putting up Web sites and would have to acquire the skill in dealing with the technical aspects of the activity. Overall, too much time would be demanded by the effort. That is what professional design templates are here for.

Time is gold, as they say. One setback about putting up your own Web site would be the availability of time. You would surely find that you do not have much time to spare for the endeavour. You need to spend some quality time learning about the basics of Web making and actually establishing the page on your own.

But now, there are ready made templates called professional design templates that you could use to make Web design and establishment possible and easier. With your very limited time, you would find that professional design templates are really usable and highly recommendable.

Ways on how to use professional design templates

When using professional design templates for creating your own Web pages, you have to observe the following procedures.

1. Ready made Web pages are pre-made. Thus, you should initially prepare the content you would put into the Web site prior to the utilization of such a program.

2. Initially choose the Web design that would best suit the type of the content you would put into the page. Consider the nature of the Web site. Would it be a personal or informal site or a formal business Web page? Professional design templates have specific designs for all purposes.

3. Download the package or the professional design templates you have chosen. You would be surprised that there are also ready-made Web templates that are offered for free across the Internet. Unzip the designs and start inputting the specific content.

4. Open the Web design or professional design templates in an HTML editor or even in a Notepad. You could easily incorporate any logo, video or image you aim to include on the page. Just follow the instructions in doing so. If the images are already on your computer, all you need to do is to click on the ‘browse’ icon so the image could be ready and easy to download.

Save every activity you do or any product you come up with, whether finished or unfinished. You could always get back on the project if you want to edit it in the future. You could preview the initial Web page. Thus, if you have abrupt modifications and improvements you want to incorporate, you could easily do so.

Once the Web page is done satisfactory, you can easily roll out the site. Doing so would require you to coordinate with certain Web coordinators, who would do the rolling out job so the Web site can be legally and appropriately put up. A good catchy Web name would also be imperative if you aim to lure readers to get into the online page.

Sarfaraz Khan is the best author in the industry also provides services to digitalxstream that is perfect source for complete ecommerce business solutions including e-commerce design solutions. Expert in provide professional design templates making, video on demand solutions and ecommerce design solutions.

Finding an Appropriate Professional E-commerce Design For Your Online Site

August 30, 2008

Owning and maintaining a Website designed for revenue and income generation is not an easy task. You may be aware of this especially if you are actually owning and operating one. That is the main reason why a professional e-commerce design is most useful. If you are aiming to establish an online site that would set your goals and your aims for the Website, you should start the endeavor by investing into a professional e-commerce design.

What is a professional e-commerce design? To begin with, a professional e-commerce design is a set of templates that is used by Website owners and developers when they are putting up an online initiative. Electronic commerce is an interactive area of business because it involves mostly the Internet. That is why e-commerce transactions are more meticulous and are demanding greater level of accuracy. Investing in professional e-commerce design sets is one way how you could make the endeavor work to your own advantage.

If you are about to establish your own e-commerce business, it would be helpful if aside from the usual procedures in putting up an online business, you would spend time and capital into securing and subscribing into a professional e-commerce design service. There are many providers of professional e-commerce design services if you would patiently scout and search the market all over.

Features of a good and effective professional e-commerce design

When planning to take the services of a professional e-commerce design provider, it is just right and appropriate that you strive to identify and find the very best. There are usual features of good and effective professional e-commerce design providers. You should always be on the lookout for such traits and characteristics if you want to do transactions with only the very bests.

First of all, the professional e-commerce design is having an appropriate and effective corporate look. It is easy to just come out with a Website disregarding the overall and implemented design. But is hard to choose and use the most effective and appropriate designs, with regard to the corporate profile and effectiveness. In e-commerce, you can never settle with just about any design. You should observe proper and recommended decorum. There are standards across the industry and that is how a professional e-commerce design could be of help to you.

Buying a professional e-commerce design

When you already found a professional e-commerce design, it would be appropriate if you would quickly make the move to subscribe or buy the design or the services. Buying a professional e-commerce design is like buying any application or template these days. Instantly, the corporate and Web design you have chosen would be integrated and incorporated into your online business site.

Transactions can be done online. Because your business exists online, it is only appropriate that the services you buy are also transacted online. Payments are made electronically or using your reliable and active credit card account with international merchant brand. Do the necessary and prescribes procedures in a Website selling professional e-commerce design services and surely, your transaction would run smoothly.

The professional e-commerce design will be integrated into your site. The moment this is done, the overall design is legally made yours. You would find that your Website would boost its reliability and effectiveness. Customers and even prospective clients would surely start to swoon in. If you aim to make your online endeavor a lucrative source of income, ready to invest into a professional e-commerce design.

Sarfaraz Khan is the best author in the industry also provides services to digitalxstream that is perfect source for complete ecommerce business solutions. Expert in provide professional e-commerce design services, video on demand solutions and professional graphic design services.

Outsource SEO vs In-house SEO

August 30, 2008

SEO is becoming increasingly important to all who look to do business and use the Internet as a marketing tool. It is the path in which your market finds your offering. It has become almost a necessity for businesses to incorporate SEO in to their marketing plan. Many companies struggle with the decision on whether to hire a firm or conduct their SEO in-house. Unfortunately many companies lack the knowledge about SEO and assume it will be cheaper for them in the long run to hire someone “in-house”. For some companies this may be efficient while others the overlooking the hiring of a professional firm to SEO can be costly. It is as critical to your business’ health as if you were to feel that you could heal a fatal disease yourself because you have access to the Internet and books instead of going to a highly trained physician. Now you laugh and say that would be absurd, but is the growth of your company worth the risk.

Knowledge Versus Cost Versus Time = Your Success

SEO is an ever changing business. Search engines change their algorithm frequently and new rules are put into place. One has to have the resources to find this information and understand how to implement the changes. An SEO firm is more likely to be aware of changes to search engine optimization protocols than an in-house individual. Many in-house individual will focus on developing and implementing your SEO strategies but typically remain in the dark about what goes on outside your organization due to they do not work with other scenarios. Outsourced SEO professionals must perform these same functions while constantly studying the industry, staying current with changing trends and familiarizing themselves with the latest SEO techniques. It is a part of their day to day business and necessary if they intend to compete in the marketplace and wish to survive.

What about cost? Surely the cost of hiring an individual is substantially less than the cost of hiring a company, right? This is a common misconception. Let’s look at it this way. You hire an E-Commerce Marketing Manager whose job is to develop and implements the strategic online marketing plan for an organization. Staying abreast of changes in the online marketing environment to best serve the objectives of the organization and adjusts plans accordingly. They may even be responsible for overseeing other aspects of the website such as the advertising and content components. In most cases the individual will be wearing many hats spreading them thin. His or her base salary according to Salary.com on average would be $85,703. That is $7141.92 a month and roughly $42 an hour. This is for one individual with hopes that they bear positive results. Let’s say they do not. It will take 3 to 6 months to start to truly see if the individual is an asset or not. That is $21,425.76 if you decide to let the individual go in just the third month. Not to include cost of taxes and benefits. And if successful, your company just paid $85,703 per year for SEO.

The average SEO firm charges anywhere from $5500 to $35000 to perform the same task with a staff of highly trained professionals in the area of link building, writing, optimizing, web development etc, even on the high end you are getting a staff for the entire year for around what it cost you to hire an individual in-house for a quarter. And if it does not bear positive results and you decide to terminate the relationship you will only have lost less than $10,000 if prorated based on the $35000. In most cases you can even get some of that back. This logistically saves you time and money.

Would you agree that having one individual do the job of five is rarely a good idea? Would you feel it cost effective?

Time is another concern with in-house SEO. Will one individual be able to optimize multiple pages, write content, tags, build links, run reports and perform other SEO tasks in a timely fashion? One person can only do so much. Would you agree that time is money? Most SEO firms can do in a matter of days, what might take an individual weeks to do. Many companies who use in-house SEO personnel spend more than necessary to get the same amount of work done in a longer amount of time. Once again you have one individual doing many tasks versus many individuals doing one task effectively.

In any case, is outsourcing the right move for you or your company? Whether you choose to outsource or not, here are a few things to keep in mind:

Do your research by performing a simple cost/benefit analysis on what outsourcing versus in-house SEO will cost. It cost twice as much when you do it wrong the first time.

Results are all that matters. Top rankings for phrases no one is searching for means little, and shouldn’t be used as a gauge of someone’s abilities. Ensure they can provide you with keywords that work for your business as well as a diverse plan of action.

What do others say about the company or individual? Ask for references and check them. But even if they have limited or no reference don’t panic. They still may know what they are doing. Just test them on a small project and see if they bear results for you. This is a true way to measure if they work for you. There are many variables you may not have privilege to in a reference such as their personal relationship or if they were a part of a team that was successful but they contributed little.

Remember, SEO is important to your business growth and time is money one way or another. Do the math and ask yourself what makes sense for you.

Jeff Beale is a marketing consultant with Jazar Dezign, a marketing firm that provides search engine optimization, web design, search engine marketing, and other Internet marketing services. Visit his blog at http://www.searchenginenewswatch.com and the company site at http://www.jazardezign.com

Start Making Money Online: Adsense

August 29, 2008

The Google Adsense program is the perfect starter money making idea for someone trying test the waters of making money online. There are ads available in just about any category in any niche and this is probably the most widely used ad program online that allows just about anyone to make money through commission on advertising.

The presence of so many categories and topics is what makes this program really work for anybody. Contextual advertising can enable you to make money from the very first day you start on the program and you don’t even need a website to be able to do it as you can utilize a free online blog and start showing ads.

How Does Google Adsense Work?

People make money with Google ads by utilizing the fact that other people are using the Google Adwords program to generate online advertising. When those people pay for their ads to be displayed on websites, you can get a bit of the action due to the profit sharing with Google.

Bonus: You don’t even need a click. Sometimes an ad impression alone can generate money for you.

Flaw: There’s no way to know how much you’ll be paid as it’s a secret Google formula that’s hidden from you in order to protect the integrity of the program. You will find many lists of profitable niches and profitable keywords you can utilize though.

Bonus: Earning potential is virtually unlimited.

Flaw: If you’re suspected of click fraud you’ll get kicked out of the program and forfeit any earnings in your account so be careful!

Google Adwords training programs through gurus like Perry Marshall are available to help people understand how to best use the system to generate traffic and make more sales. And, you can use the Adsense side of the program to make money as well. You’ll find an unlimited amount of online resources that talk about the best way to position your ads and optimize your websites for traffic and high paying ads. Many marketers use both programs in tandem with great success in order to help them sell products and make money online.

Even once you’re past the beginner stage of making money with contextual advertising, you can continue to make money with this program while developing multiple streams of income.

If you’re interested in learning how to use this program, you can start a blog or a content website and fill it with niche content. Appropriate ads in that category will be displayed on your site and your visitors can help generate commissions for you. Google will issue checks each time your account reaches $100 and many marketers make much more than that on a monthly basis.

Many people who are interested in buying traffic through Adwords will take some money earned from their very first Adsense check and use it to start an Adwords advertising campaign. There are a lot of strategies you can find online that can help you maximize your earning potential so you can build online wealth and financial independence.

Visit TheWebReviewer to learn about how to Make Money with Adsense, about Perry Marshall and Google Adwords Training and more.

Utropicmedia Offers Colocation Server Hosting & Dedicated Server Hosting

August 29, 2008

Utropicmedia Global Solutions offers a wide range of internet solutions to its clients. Some of the services that they offer include managed web hosting, managed dedicated servers, corporate colocation, small business hosting and e-commerce hosting.

Managed Web Hosting

The company is a top provider of web hosting services to corporate clients who require complex solutions or individual clients with basic requirements. Small and medium sized enterprises are taking advantage of the company’s flexible and high performance web hosting services and its affordable packages.

Some of the services offered in managed web hosting include:

- Fully customizable hardware configurations

- Managed web hosting solutions for multiple servers

- On site security guards that are present 24 hours

- Present 24 hours technical support

- 100% uptime network guarantee

The company’s solutions are among the best in the industry and its packages are very affordable.

Managed Dedicated Server Hosting

Utropicmedia Global Solutions offers managed dedicated server hosting with high–performance solutions for online businesses, heavy web applications, and web games. Its solutions are backed up by dedicated servers that provide 99.9% uptime, speed and optimum performance. All these benefits can be access at an affordable fee and are complimented with a dedicated, user friendly control panel.

Corporate Colocation Services

Utropicmedia Global Solutions offers corporate colocation services for reliable and secure services around the globe. The company is a leader in the industry and offers fast customer support, secure data centers and convenient data locations. Its corporate colocation services are very versatile and include owning of multiple rack cages and renting by shelves. The company’s corporate colocation services can adapt to your business requirements whenever you have any changes. Utropicmedia Global Solutions corporate collocations services hands over to you total server control while not compromising on security, speed and reliability like other collocation service providers.

Small Business Hosting

Utropicmedia Global Solutions small business hosting plans make website hosting very easy for small and medium sized enterprises as well as individual clients. The company offers rich, quality and affordable small business hosting plans. The service is very easy to use to the average computer users through its user-friendly control panel. In a very short time, the control panel will enable you to:

- Monitor and review traffic to your suite

- Add new databases to your site

- Manage your email accounts

You have all the control at your disposal. In additions, the small business hosting services are backed up by powerful dedicated servers that provide 99.9% uptime guarantee, very fast speeds and optimum performance.

E-Commerce Hosting

The e-commerce solutions provided by Utropicmedia Global Solutions are one of the best in the industry. Their shopping cart easily integrates with the design of your site and the company fully supports it. The e-commerce hosting package is inclusive of:

- Email pop up accounts

- Spam protection and spam assassin

- Full ftp access

- Auto responders

- MySQL databases

- Free secure directory

- Free shopping cart

- Acceptance of PHP scripts

- Fully customizable options with FrontPage

Additionally, Utropicmedia offeres value-added services such as their anti-spam Enterprise Mail Guard and their backup platform Vaultwise. Vaultwise has the ability to backup corporate databases such as MS SQL and Microsoft Exchange mailboxes.

Corporate Server Colocation. Utropicmedia has been providing an array of software and media solutions for clients around the globe. We are able to deliver complete and Managed Dedicated Servers to our clients as well as eCommerce Business Hosting packages. We have assembled a team solely responsible for managing our global network.

Search Engine Optimization - Eureka For Your Business

August 29, 2008

You have a business. You want to market your business or service globally or locally. To reach your customers you create a website. After some time you realize, nobody besides you knows about your product or service though you have a great website. You are at your wits end as you know you have a great product or service but it is not making you money and you have no clues as to what you need to do to make it work for you. Does the above scenario sound familiar to you? Your Business is unable to create a footprint on the internet real estate? Are you at crossroads trying to brainstorm what your next stop should be? Like Archimedes, Eureka for your business is “Search Engine Optimization”.

Search Engine Optimization is a mystery for some, for others it is means to achieve their business goals. Let me give you an insight to make sure we are on the same page. If you are looking to catch up with the latest political developments, the right place where you would find it is on a news channel rather than on a kid

Web Design Best Practices For Professional Services

August 29, 2008

If you are planning to run a business, you should consider designing a website. A website is really helpful as an advertising and marketing instrument. Think of it as an extra staff member that handles sales, administration, marketing and accounting. It provides answer to specific questions about the business 24 hours a day and also provides customer service any time of the day even if your business is close. Furthermore, website is considered to be the gateway to the expansion of any business.

Solution Website design should be regarded as a serious method of planning, modeling, executing and conceptualizing electronic media content through internet and in the form of markup languages being displayed by the graphical user interfaces or simply by a web browser. Designing a website should be done to generate a facility that can provide end users with the content in the form of several web pages. This facility or website should provide information, interaction and a way to do business with the website owner.

The very first thing to consider in creating a website is to plan functionality and information needed. Some things to consider are the audience, purpose, content as well as the course of action.

The primary action to take for web design is defining the audience. Who is the audience? The audience is actually the expected group of people who will visit your website. As a matter of fact, sometimes, these people are the target market and sometimes they are surfers. Their reasons in visiting your website are very important to be able to define your goal or business purpose. Knowing your audience will be the key to an effective and useful website.

In web design, it is really important to define the very purpose of the website. It is usually based on the vision and mission of the business website as well as to the benefits that will be gained by the audience. Specifying the purpose includes defining both the long term and short term goals for the website, which can then lead to expansion, improvement and modification of the business. This will help in deciding on what functions your website must have such as e-commerce, CRM, CMS, or flash.

Another thing to consider in designing a website is the content of the site. It is in this stage that the purpose of the website should be clearly identified. Gathering data to be included in the content as well as organizing that information is a must to be able to provide the needs of the audience. After organizing and categorizing the information, it is important to name it with a descriptive and concise title to be a website link.

Documentation is important in web designing as it will plan visually the website in line with the audience, purpose and content. It will identify key elements such as the layout reviews, suggested changes and other enhancements. It is also advisable to diagram the website. In fact, there are three ways in diagramming namely: Branch Design Website Diagrams, Hierarchical structures and Linear Website Diagrams.

Success of professional services online marketing starts with an effective web design of the website. Thus, the aforementioned things to consider must be put into action to be able to achieve the business’ fruits of success.

Jeff Beale is a marketing consultant with Jazar Dezign, a marketing firm that provides search engine optimization, web design, search engine marketing, and other Internet marketing services. Visit his blog at http://www.searchenginenewswatch.com and the company site at http://www.jazardezign.com

Web Design Secrets - Seven Ways To Put Your Business Online And Make A Profit

August 29, 2008

Ever since businesses realized that the Internet the ultimate resource to reach more people in less time for less than most other marketing mediums, business owners have been asking how can I get my business online and thus in the global marketplace. This question was answered with many solutions to include “my son took a web class in school, he can do it”. Well let’s look at the seven different ways to put your business online and the pros and cons of each.

Do It Yourself

The first way would be the obvious, to do it yourself. If you have technical knowledge and time on your hands then this is a great way to put up a site that suite your business.

Pros:

• Save money by not paying someone else to do it for you

• Maintain full control of your site

• Sense of pride in what you have accomplished

Cons:

• Many business owners lack the technical knowledge to effectively develop all the necessary components of their web site.

• Many business owners lack the knowledge of how to write effective web copy that encourage sales as well as will be optimized for search engine. They are not versed in layout designs that increase accessibility and functionality.

• They do not have hours invest in research, development and implementation of a business web site due to they must run their business so they put together a rush project.

• Many business owners do not know how to effectively market the site after the design.

Results:

In most cases the results are the business owner builds a site that brings no results. The site is a creation that only the owner appreciates. Due to the lack of expertise and time they miss many critical elements in their site. So though the price was not much more than registration of a domain name, purchasing of software, hosting fees and time, it cost the owner thousands in loss time and sales.

Friends and Family

Many business owners have friends and family that have some web design experience but few have people in their circle that have a full understanding of developing a business site and how it interacts online.

Pros:

• The price of designing the site will be minimal

• You have someone with some technical knowledge to design and maintain your site

• You have a personal bond with the designer

Cons:

• Since this is for a friend or family and is not a high paying or no paying job many friends and family take their time and do not put the same effort if it were a full paying job.

• The knowledge of the friend of family may not be much more than the business owner so the development of good copy and functional design will be lacking.

• After the design is complete the job is done. There are no further marketing of the site.

Results:

In most cases the results are the same as the results of if the business owners would have done it themselves. With out the expertise in web design and Internet marketing the site brings no results thus waste valuable time and money.

Templates and Site builders

Templates and template driven site builders are the newest trend in web design. There are numerous sites that business owners can go to and download a template or go through an easy step by step process which will put them online in a matter of minutes.

Pros:

• Usually low priced and sometimes comes with hosting

• Fast design turn around time. You can have your site up the same day

• Visually appealing design that is structured properly by a professional designer

• Easy to put in your information and publish

• You have control over the site and can freely make changes

Cons:

• Nonexclusive- This means that you will not have a unique site. You will have a site that looks just like many of your competitors. Being in business you know how important it is to be unique. *Some template designers will offer exclusive rights for a nominal fee.

• You must provide sales copy

• They do not optimize the site for your company

• There are not means of getting targeted customers to come to your site after the design is published.

Results:

The results tend to be slightly better with template driven sites due to the web site layout is visually appealing and structure is functional. The challenge is still to get people to come and by from your site. This still is placed on the ability of the business owner.

Directories

Many business owners rely on online directories to place their contact information and a brief description of what they offer. This is fairly inexpensive but you are relying on the merit that that site has many visitors interested in your offering and you have little competition on that site.

Freelancer or Employee

Many businesses have an employee dedicated to tend to their webmaster needs. They work on salary and can perform many different functions within your organization. You can also have freelancers bid on your project and work within your budget. This is a very popular approach since the fall of http://dot.com. Many highly qualified designers are looking for work and will do a stand up job within your budget.

Pros:

• Knowledgeable professional working on your site within your budget

• Free up your time to do your business

Cons:

• Risk of how knowledgeable and dependable the freelancer is that is working with you on your site

• You will only get what was bided on within their skill set.

Results:

If you get a quality designer that is freelancing you will have a very quality web site. If you specify your needs and have the proper budget you should see some return on your investment.

Web Design Firm

Hiring a design firm that specializes in business development is a smart decision. They have the expertise and focus on developing you a web site for your business that is geared to accomplish your goals.

Pros:

• Professional design team knowledgeable of how to develop a business site that sells.

• Free up your time to do your business

Cons:

• Risk getting a quality design firm that will do a quality job

• Some design firms will not be ethical after the payment

• Some design firms will leave your project to you to market after the design is complete

Results:

You will have a professionally designed site with the functional structure and components to generate business. If the design firm is quality it will be a higher closing rate once visitors come to your site. Many design firms have people versed in marketing that can give you tips on how to bring traffic to your site. This will be priced higher than the other methods but will bring higher results.

eMarketing Firm

The final way to get your business online is employing services from an eMarketing firm. These firms provide you an online solution customized to your business model which will include web development, online software application and Internet marketing. This typically is the most expensive out of the seven methods but it is the most complete solution for most business that needs an effective online presence.

Pros:

• Professional design team knowledgeable of how to develop a business site with sales copy, search engine optimization and a marketing strategy to generate targeted visitors to your site

• Free up your time to do your business

• Staff of experts that keep up with all the changes in the online marketplace

• You will have a marketing plan for your online strategy

Cons:

• Typically more expensive than the other methods

Results:

Once again you will have a professionally designed site with the functional structure and components to generate business. You will also have a marketing plan with strategies to generate business through your site. Return on Investment (ROI) is typically gained in a shorter period of time.

Conclusion

Many have been told the myth, “Build a business web site and they will come”, which proved to fail many businesses eager to expand. To see how to put your business online with no cost you must first understand what cost means in contrast to price. Price defines the amount of purchase where cost represents the end result. To better explain this I will give you an example.

If you paid $100 for a web site that generates you no business in a year then how much did the site cost you?

If you paid $1000 for the same site but that site brought you $100 a month for a year, how much did that site cost?

The first site cost you $100 after a year were the second site paid you $1200 at the end of the year and cost you nothing. Actually the site paid you $200 for having it. Makes sense? The only guaranteed way to get a site for nothing (so to speak) is to have it built right as well as marketed to your targeted market the first time. So decide your method wisely.

Jeff Beale is a marketing consultant with Jazar Dezign, a marketing firm that provides search engine optimization, web design, search engine marketing, and other Internet marketing services. Visit his blog at http://www.searchenginenewswatch.com and the company site at http://www.jazardezign.com

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